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    August 28th, 2014Alanna NelsonDresses

    After its success with prom 2014, JVN by Jovani debuts a fabulous selection of semi formal dresses this season. Whether there’s a wedding reception, homecoming dance or gala party on your calendar, you’ve got to see how JVN by Jovani interprets formal wear trends in its collection.

    6 Gorgeous JVN by Jovani Semi Formal Dresses

    Buy PromGirl JVN by Jovani open back semi formal dresses

    Open back jersey dress

    Show off strong shoulders when you wear this open back halter dress. The narrow straps running vertically and horizontally are power statements as you walk away. The red jersey makes it simply a knock out!

    Wear PromGirl JVN by Jovani grey sheer insert semi formal dresses

    A sleek cocktail dress with sheer inserts

    Fashion transformed from grey from dull to contemporary in the last decade. This cocktail dress
    is a perfect example of that. Maximizing an hourglass shape, sheer cut outs are lined with transparent mesh. The look is long, lean and subtle… but no one would underestimate you in this JVN by Jovani dress.

    Wear PromGirl JVN by Jovani lace sheer illusion semi formal dresses

    Lace, sheer illusion in a JVN by Jovani dress

    Sheer illusion mesh blends with lace in this sexy JVN by Jovani dress. The large scale lace is appliquéd down the sides of this sleeveless dress, creating a seductive and opulent statement at semi formal special occasions.

    Wear scoop back lace Promgirl JVN by Jovani cocktail dresses

    Scoop back lace cocktail dress

    Love the lace, but want a sweeter statement? JVN by Jovani mixes sweet with sophisticated in an open back lace dress. Lovely details like a scalloped hem, wide v neck and a gentle scoop back give a more romantic interpretation of sexy. Choose the hot pink for playful, or choose classic black in this semi formal dress.

    Boast beaded back on a PromGirl JVN by Jovani semi formal dresses

    Beaded rhinestone back on this semi formal dress

    Blending beads and rhinestones, JVN by Jovani keeps the focus on the back. It’s as if your back is protected by a sparkling curtain. Rock your inner Cleopatra with a ruched jersey dress at your next big event.
    Wear lace sheer panel PromGirl JVN by Jovani semi formal dresses

    JVN by Jovani mixes lace and sheer panels

    Finally, boning gives structure to the sheer panels on this lace semi formal dress. Once again, JVN by Jovani gives lace a sexy reputation by inserting mesh to bare your torso. It’s daring and just like the red carpet gowns that celebrities wear.

    So many beautiful semi formal dresses, I can’t wait. Bring on the celebrations!

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    August 25th, 2014Alanna NelsonCelebrity Dresses, Our Fashion Choice

    Ever since the trend began, I’ve loved the drama and allure of open back dresses. While you see this movement in casual dresses, imho the real appeal is for formal occasions. There’s so many gorgeous open back floor length gowns on sale now at PromGirl, it was difficult to choose. So many of these open back gowns were remarkable from both the front and back, I had difficulty choosing which side to share first. Be sure to click the links to see front and back views of

    5 Sexy Open Back Formal Dresses

    Buy PromGirl formal beaded one shoulder formal dresses

    Asymmetrical beaded open back gown

    Whether you want black, bright primary or pastel colors, this one shoulder gown is totally about the open back trend. Rhinestones highlight asymmetrical aspects of this floor length dress. Carefully incorporating pleats, the full effect is strong, sparkling yet effortless. It’s a whole new angle on the sweetheart gown.

    This B Darlin long dress is a perfect example of which side is better. I love the cut out lines on the open back, but the jeweled halter neck is gorgeous. Black is ever so sophisticated. Buy this dress now and be prepared for your next formal dance!

    Buy PromGirl B Darlin open back evening dresses

    B Darlin black open back gown

    Shop PromGirl La Femme open back sexy formal gowns

    La Femme sleek open back long dress

    Sheer panels and creative cut outs make it difficult to choose a photo of the front or back of La Femme’s sleek open back dress. Straps from the front cut out sections criss cross the upper back for a dramatic look that’s got a touch of practical as well. I chose the front view for the fabulous sheer panel insert that shrinks your midriff. This open back gown would be a great choice for a full busted beauty.

    Wear grey open back formal dresses from PromGirl JVN by Jovani

    Sexy open back gown from JVN by Jovani

    Whether you prefer this open back gown in grey or red, JVN by Jovani creates a sleek look with rounded lines cut out along the waist and hips. There’s a small train that highlights the glam, puddling beautifully around you as if you’ve just appeared magically on the stage. With all of that drama in front, sleek long bare back is all you’ll need to wow them all. Don’t be shy…Go for it!

    Buy PromGirl lace open back dresses under $100

    Lace framed open back formal dress

    Want that open back look but feeling a bit bashful? Then I heartily recommend this lace trimmed open back dress. This V neck gown features a ruched bodice and waistband. At the back, a large scale floral lace frames the open back. A sleek, slim skirt keeps all of the focus on you. With the rainbow of available colors and a price point under $100, you can’t go wrong with this open back dress.

    Have you embraced the open back trend? Which of these dresses most fits your style?

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    August 21st, 2014Alanna NelsonCelebrity Dresses, Our Fashion Choice

    Roll out the red carpet  as the Television Academy salutes prime time television performers at the 66th Emmy awards on Monday, August 25, 2014. Even if you didn’t grab one of the coveted spots to enjoy the red carpet parade of stars or purchase a ticket to the award ceremony, we can definitely play dress the nominees, right?

    Shop Alyce red mermaid gowns from Simply Dresses

    A red lace mermaid gown from Alyce

    Catch Kerry Washington formal dress style at PromGirl

    Kerry Washington at Emmy awards

    Kerry Washington won the Emmy for best actress in a dramatic role in 2013. How about a red dress for the red carpet?

    She would look fabulous accepting another award in this lace mermaid gown from Alyce. The sheer gown is covered in appliqué lace motifs and accented with tiny beads. What a sparkling way to take the stage!

    Get Michelle Dockery red carpet style at PromGirl

    Michelle Dockery at 2013 Golden Globe Awards

    Buy Sherri Hill nude beaded formal dresses from PromGirl

    Sherri Hill Silver beaded formal gown

    Michelle Dockery is no stranger to the Emmys, having been nominated three times for her role in Downton Abbey. I think she’d look totally smashing in this silver beaded gown from Sherri Hill . What a perfect way to highlight her hourglass figure than with radiating rows of beads that surge from the low V back, and ricochet from the rhinestones that edge the V neck.

    Capture Christina Hendricks style with PromGirl formal gowns

    Christina Hendricks at 2013 Emmy Awards

    Buy PromGirl Sherri Hill long open back lace formal dresses

    Sherri Hill acqua lace open back gown

    Everyone’s proclaimed Christina Hendricks a winner for her Hollywood style. Hoping to pick up an award for the show Mad Men, she would look stunning in this Sherri Hill open back lace dress.

    The delicate aqua would be fabulous with her coloring and the mixture of beads, lace and sheer fabric would float down the red carpet.

    Buy Kate Mara style in long formal gowns from PromGirl

    Kate Mara will wear her first Emmy dress

    Kate Mara looks great in PromGirl Sherri Hill 2 piece gowns

    Sherri Hill beaded 2 piece formal dress

    It’s the first Emmy nomination for Kate Mara. Her role in House of Cards is just one in a television career that began when she was just a teenager. This Sherri Hill two piece gown captures her youth and energy but is full of drama. The long layered skirt has not only a thigh baring slit but a short train which would be perfect for the red carpet photography.

    Best of luck to all of these Emmy nominees! I wish you fabulous looks and a successful night under the LA stars.

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    August 18th, 2014Alanna NelsonDresses, Our Fashion Choice

    Thank goodness print dresses are back on the racks. Most designers will play with prints in their collection, but now is a fabulous time for those of us who love the ethos of Mary Katrantzou, Etro and Missioni.

    Here’s 5 Fabulous Print Dresses

    Buy print maxi dresses less than $50 from PromGirl

    Colorful casual long print drew

    Floor length dresses are still popular for casual summer days. Wear this print maxi dress through the rest of the summer for a playful look that’s easy to style.

    Wear long print beaded sweetheart formal dresses from PromGirl

    Beaded print sweetheart floor length gown

    Traditionally in solid colors, even formal dresses are incorporating more pattern these days. The watercolor splashes on this sweetheart dress are very “on trend” as is that plunging neckline with the sheer mesh insert to keep it all together.

    Party in sleeveless fringed homecoming dresses from PromGirl

    Print shift with fringe

    For those who adore the flapper look, I suggest you grab this tank dress that features both prints and fringe. While the idea of fringe is vintage inspired, the print and color choices reflect 2014. What a fun dress for your next party!

    Buy scoop back print dresses under $50 from PromGirl

    Scoop back geometric print dress

    The geometric print on this ¾ sleeve shift surprises everyone when you turn around to reveal a scoop back. The juxtaposition of color, design and fearless style make this print dress irresistible.
    Wear Jessica Simpson sweetheart print dresses

    Jessica Simpson sweetheart print dress

    Rounding out today’s list is a Jessica Simpson sweetheart print dress in violet. Carefully piecing makes this sundress body conscious but ever so conservative at the same time.

    Grab these beautiful print dresses and get ready for the compliments!

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